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《Value Engineering》 2014-29
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On the Ways to Realize Cultural Industry Chain Integration Effect

WANG Fu-lan;Department of Economics and Management,Shandong University of Science and Technology Taian Campus;  
Culture industry chain integration can bring synergies to the enterprise in the industry chain, so as to create greater economic benefits. The following methods can be used to achieve the effect of the industrial chain integration: strategic partnership between enterprises in the industrial chain; economies of scale by integration of industrial chain; constant innovation of the enterprise in the industrial chain; enterprise brand share in the industry chain; knowledge integration.
【Fund】: 山東省文化廳項目“山東省文化產業鏈的優化整合研究”的階段性成果
【CateGory Index】: G124
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?2006 Tsinghua Tongfang Knowledge Network Technology Co., Ltd.(Beijing)(TTKN) All rights reserved
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