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《Journal of Gannan Normal University》 2013-06
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Overview on Empirical Study of Technology Acceptance Models

LU Jiaojiao;SUN Jianbin;School of Business,Gannan Nomal Uuniversity;  
The technology acceptance model is the basic theory to explain and predict the acceptance of end users towards information technology. The follow-up researches form a complete and strong practical model through many scholars verify and extend continuously and this paper introduce both TAM and UTAUT. Most domestic scholars usually present a new technology acceptance model, which is based on simple technology acceptance model and adds new variables according to the research field,in the empirical study. Then,a comparative analysis is carried out among variables,data sampling and data analysis methods on different research field. At last,this paper gives a brief summary.
【Fund】: 江西省高校人文社科基金項目(GL1108);; 贛南師范學院研究生科技創新基金項目
【CateGory Index】: G434
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